Luma: verified facts and rating
Checked 2026-11-01
Score breakdown
76% backed by facts · How we rank
Luma against the market
The dot is the company, the line is the median of all companies in this ranking.
Max resolution, px on the long side2,5603,8403,840 · median 3,840
Longest clip, seconds153020 · median 25
Cheapest paid plan per month$8.80$30.00$30.00 · median $12.50
Luma strengths and weaknesses
Pros
- Up to 4K output
- Videos from a paid plan can be used commercially
Cons
- Expensive paid plan
- Videos from the free plan can't be used commercially
- No free plan
All facts
| Fact | Value | Source | Checked |
|---|---|---|---|
| Commercial use on a paid plan | Yes | lumalabs.ai | 2026-11-01 |
| Commercial use on the free plan | No | lumalabs.ai | 2026-11-01 |
| Your data can be kept out of training | Not verified | — | |
| Max resolution, px on the long side | 3,840 | lumalabs.ai | 2026-11-01 |
| Longest clip, seconds | 20 | lumalabs.ai | 2026-11-01 |
| Developer API | Yes | lumalabs.ai | 2026-11-01 |
| Free plan | No | lumalabs.ai | 2026-11-01 |
| Free plan without a visible watermark | Not verified | — | |
| Cheapest paid plan per month | $30.00 | lumalabs.ai | 2026-11-01 |
| App Store rating | 4.5★ | itunes.apple.com | 2026-11-01 |
| App Store ratings | 1,799 | itunes.apple.com | 2026-11-01 |
| AI video labelling (C2PA / watermark) | Not verified | — | |
| Publishes model documentation | Not verified | — | |
| Company founded | 2021 | lumalabs.ai | 2026-11-01 |
| Company headquarters | United States | lumalabs.ai | 2026-11-01 |
| Company | Luma AI, Inc. | lumalabs.ai | 2026-11-01 |
Compare Luma
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