Mixpanel: verified facts and rating

Checked 2026-11-01

mixpanel.com

9

Web analytics tools 9 of 11

57/100

Score breakdown

Price100
Privacy40
Data ownership50
Track record0

71% backed by facts · How we rank

Mixpanel against the market

The dot is the company, the line is the median of all companies in this ranking.

Price for 100,000 pageviews per month$0.00$42.00$0.00 · median $0.00

Mixpanel strengths and weaknesses

Pros

  • Low price for 100,000 pageviews
  • Data can be stored in the EU
  • Raw data export or API
  • Has a permanent free plan

Cons

  • Sets cookies by default

All facts

FactValueSourceChecked
Price for 100,000 pageviews per month$0.00
Free forever, up to 1M events / month (a pageview is one event)
mixpanel.com2026-11-01
Free planYes
Free: Free forever ... Up to 1M events / month
mixpanel.com2026-11-01
Works without cookies by defaultNo
Your super properties are stored in the cookie generated by the domain that is loading the library ... by default is 365 days
docs.mixpanel.com2026-11-01
Data stored in the EUYes
the option to process and store your customers' personal data in Europe via our EU Data Residency Program
docs.mixpanel.com2026-11-01
No consent banner needed (vendor's claim)Not verified—
Data export or APIYes
Ingestion & export API access; Query API access: export report results to JSON or CSV (all plans)
mixpanel.com2026-11-01
Open sourceNot verified—
Self-hostingNot verified—
FoundedNot verified—
Tracking script size, KB (vendor's figure)Not verified—
Company headquartersUnited States
Where you'll find us: San Francisco, Pier 1, Bay 2, San Francisco, CA 94111
mixpanel.com2026-11-01
CompanyNot verified—

Compare Mixpanel

Badge for the company's website

The company can put this badge on its website: it shows the current place and Score and links to this page. Copy the code:

Mixpanel — Global Rating

<a href="https://global-rating.com/en/company/mixpanel/"><img src="https://global-rating.com/badge/mixpanel.svg" width="240" height="56" alt="Mixpanel — Global Rating"></a>

← Back to the ranking: Web analytics tools