Mailchimp vs Benchmark Email: which is better? Comparison 2026

By our public methodology Mailchimp scores 79 out of 100 and Benchmark Email scores 77. Below: the factors and facts where they differ, each fact with its source.

Best Email Marketing Services 2026: Independent Newsletter and Automation Ranking How we rank

4

Mailchimp

79/100
5

Benchmark Email

77/100

Score breakdown

MailchimpBenchmark Email
Price4581
Features10060
Privacy and consent8080
Track record100100

Pros and cons

Mailchimp

  • Automated multi-step email workflows
  • Offers a GDPR data processing agreement
  • Supports double opt-in
  • Has a permanent free plan
  • Subscriber data stored outside the EU

Benchmark Email

  • Automated multi-step email workflows
  • Offers a GDPR data processing agreement
  • Supports double opt-in
  • Has a permanent free plan
  • Subscriber data stored outside the EU

Facts side by side

FactMailchimpBenchmark Email
Price for 1,000 contacts per monthNot verified$19.00 benchmarkemail.com
Free planYes mailchimp.comYes benchmarkemail.com
Contacts on the free plan250 mailchimp.com500 benchmarkemail.com
Automated workflowsYes mailchimp.comYes benchmarkemail.com
A/B testingYes mailchimp.comNot verified
Landing pagesYes mailchimp.comNot verified
Public APIYes mailchimp.comYes benchmarkemail.com
GDPR data processing agreementYes mailchimp.comYes benchmarkemail.com
Double opt-inYes mailchimp.comYes kb.benchmarkemail.com
Data stored in the EUNo mailchimp.comNo benchmarkemail.com
Founded2001 mailchimp.com2004 benchmarkemail.com
Public status pageYes status.mailchimp.comYes benchmarkemail.com
Integrations (vendor's count)300 mailchimp.comNot verified
Company headquartersUnited States mailchimp.comNot verified
CompanyIntuit Inc. mailchimp.comPolaris Software, LLC benchmarkemail.com

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